The Books Blog

Business

Accounting: Concepts and Applications (Concepts & Applications)
Posted Monday, September 11, 2006 5:41:37 PM by BlogJeeves Team
Accounting is about decision making using financial information. The focus of this text is on developing within students the ability to critically analyze accounting information and make informed business decisions. Students are exposed to a lot of real-world examples where they can see the effect that accounting information has on the decisions made by real companies. Also chapters are split into basic and expanded material so that the professor can easily cover the basics of a topic or, if he or she prefers, delve deeper into a selected topic. Finally, analysis is incorporated throughout the text so that students can learn to use accounting information as they learn how that information is prepared....

Smith and Roberson's Business Law (Smith & Roberson's Business Law)
Posted Friday, September 08, 2006 3:41:40 AM by BlogJeeves Team
SMITH AND ROBERSON'S BUSINESS LAW is an updated classic that features a comprehensive presentation of business law topics, end-of-chapter cases with edited facts and decisions to preserve the language of the court, and topics that reflect AACSB guidelines. This is the most complete and credible business law book available, and has a long tradition of accuracy and comprehensiveness, while keeping up-to-date edition after edition by consistently incorporating the latest issues and topics....

Financial Accounting: Tools for Business Decision Making
Posted Saturday, September 02, 2006 7:41:53 AM by BlogJeeves Team
Now in its Fourth Edition, Kimmel, Weygandt, and Kieso's Financial Accounting: Tools for Business Decision Making has been tested and approved in the classroom. Whether you measure classroom success by improved grades, students who are better prepared for the Intermediate course and their future careers, or by student evaluations at the end of the semester, Financial Accounting delivers real results. "If you are teaching a debit/credit centered financial accounting principles class there is not a better written or organized text. Believe me I have looked. The supporting materials for instructors [are] also terrific." --Nancy Snow, University of Toledo "The textbook is well written with good examples and homework problems. This book is easy to understand, but is rigorous in its coverage of accounting issues." --Paul Brazina, La Salle University, Philadelphia "Best presentation of material in the industry. In addition, Financial, Managerial and Intermediate all flow together for greater coverage and comprehension." --Vince Enslein, Clinton Community College Key Features * WileyPLUS gives instructors the technology they need to create an environment where students can reach their full potential and experience academic success. www.wiley.com/college/wileyplus * New Accounting Across the Organization features place accounting issues within the context of students' majors. * Updated with expanded content on Sarbanes-Oxley and Corporate Governance. * New Comprehensive Problems combine concepts across chapters. * A new Continuing Cookie Chronicle problem traces the growth of an entrepreneurial venture and enables students to apply their newly acquired accounting skills. * Identifies the tools students will need to make real business decisions. * Provides balanced coverage of the accounting cycle at a level that is appropriate to what students need in the business world. * Emphasizes the accounting experiences of real high-profile companies, such as Tootsie Roll, Microsoft, Nike, and Intel....

The Power of You!: How YOU Can Create Happiness, Balance, and Wealth
Posted Tuesday, August 29, 2006 5:42:11 PM by BlogJeeves Team
True fulfillment in life doesn't come solely from success at the office or happiness at home; it comes from both. What if there was a way for you to balance the pressures and demands of work against the needs of your personal life—while simultaneously increasing your success at living and working? There is a way, and The Power of You! is it. Scott Martineau shows that real, sustainable happiness and personal growth can only come about when you do powerful inner work, challenging old beliefs, habits, and patterns that no longer serve you. The Power of You! addresses the needs of today's busy professionals with tools, techniques, skills, and a philosophy that does away with short-term fixes and cheap emotional highs. Together, these tools and tactics provide a comprehensive guide to ultimate balance, happiness, and wealth for anyone who wants to understand what it takes to succeed and be happy in the twenty-first century. The Power of You! is a self-help book like no other. In addition to its practical applications, it's packed with inspirational and practical advice from renowned contributors like Dr. Nathaniel Branden, Arthur Joseph, Joe Vitale, and Jack Canfield. You'll not only have the tools and guidance you need to improve your life, but you'll also find here all the inspiration and motivation you need to get started now. The first step to lasting personal change is consciousness. This is not the fuzzy spiritual consciousness one finds in most self-help books, but the practical, honest self-awareness that sets the stage for long-term improvement. Only through honest self-evaluation can real, lasting personal change occur. Whereas most self-help books present a vision of personal growth based on short-term changes, The Power of You! shows you how to create sustainable long-term change utilizing tools and knowledge not found anywhere else. If you want to achieve the highest possible level of balance, happiness, and success, The Power of You! paves the way and shows you how to start your journey—today....

Cost Management: Measuring, Monitoring, and Motivating Performance (Management Accounting)
Posted Saturday, August 26, 2006 3:41:31 AM by BlogJeeves Team
Cost Management" was written in response to changes in the global business environment. Unbridled access to information and intense competition has meant that cost accounting has become an increasingly important tool for managers and accountants alike. Most textbooks focus on content knowledge and then expect students to 'magically' demonstrate skills such as decision-making and critical thinking. "Cost Management" better prepares students for professional success by bridging the gaps between Knowledge, Skills and Abilities. Many students fail to recognize the assumptions, limitations, behavioral implications and qualitative factors that influence managerial decision-making. The dynamic, new author team focuses on cost accounting methods, techniques and the quality of cost accounting information used for decision-making to deliver a thoroughly modern treatment of cost accounting topics....

Principles of Economics (7th Edition)
Posted Tuesday, August 22, 2006 1:41:35 PM by BlogJeeves Team
These two highly-respected authors have revised this best-selling book to include more current, modern subject matter and events while maintaining those features that have contributed to its great success. It continues to use stories, graphs, and equations and a unified, logical organization to make economic concepts easy-to-understand and relevant to all readers. Users of this book see the connection between growth, trade, comparative advantage, and the production possibilities frontier. When readers understand how a simple competitive market system works, they are ready to focus on problems of real-world markets. Currency data has been updated through the second quarter of 2003, with coverage of deflation, the effects of the war with Iraq and the war on terrorism, and the wars' impact on the national deficit. A comprehensive overview introducing economics begins the book; subsequent topics include: foundations of microeconomics: consumers and firms; market imperfection and the role of government; concepts and problems in macroeconomics; the goods and money markets; macroeconomic analysis; and the world economy. An excellent desk reference for economists; this book will serve any business owner, as an understanding of basic economics will prove helpful in all ventures. ...

Memos from the Chairman
Posted Friday, August 18, 2006 9:41:32 PM by BlogJeeves Team
In nearly two decades as chairman of the board, Alan "Ace" Greenberg has successfully guided Bear Stearns & Co. through the financial marketplace's dizzying highs and sickening lows. His management philosophy, often credited to "advisor and mentor" Haimchinkel Malintz Anaynikal, was articulated over the years in a series of witty and revealing memoranda. Grouped by era and prefaced briefly by the author in Memos from the Chairman, they now offer a front-seat look at a unique business style....

Microeconomics (6th Edition) (Prentice-Hall Series in Economics)
Posted Tuesday, August 15, 2006 3:41:34 AM by BlogJeeves Team
This book is well known for its coverage of modern topics (Game theory, Economics of Information, and Behavioral Economics), clarity of its writing style and graphs, and integrated use of real world examples. The emphasis on relevance and application to both managerial and public-policy decision-making are focused goals of the book. This emphasis is accomplished by including MANY extended examples that cover such topics as the analysis of demand, cost, and market efficiency; the design of pricing strategies; investment and production decisions; and public policy analysis. Economists and strategists looking to stay current with economic information. ...

Economics
Posted Friday, August 11, 2006 1:41:39 PM by BlogJeeves Team
McConnell-Brue's Economics 15e is the best-selling textbook and has been teaching students in a clear, unbiased way for 40 years. The 14th edition grew market share because of its clear and careful treatment of principles of economics concepts, its balanced coverage, and its patient explanations. More students have learned their principles of Economics from McConnell-Brue than any other text—12 million of them. The 15th edition is a substantial revision that delivers a tighter, modern, Internet-savvy book....

Marketing: Real People, Real Choices (4th Edition)
Posted Monday, August 07, 2006 11:41:39 PM by BlogJeeves Team
This reader-friendly marketing book conveys timely and relevant material in a dynamic presentation of how marketing concepts are implemented, and what they mean in the marketplace. It introduces marketing from the perspective of real people making real marketing decisions at leading companies every day. Learners will come to understand that marketing is about creating value–for customers, for companies, and for society as a whole-and they will see how that is accomplished in the real world. A five-part organization covers making marketing value decisions, identifying markets and understanding customers' needs for value, creating the value proposition, communicating the value proposition, and delivering the value proposition. For individuals interested in a career in marketing....

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