| Mind on Statistics (w/CD & Printed Access Card ThomsonNOW , iLrn Homework Student Version, InfoTrac 2-Semester, vMentor Statistics 2-Semester, Inte... | | Posted Saturday, September 09, 2006 1:42:24 PM by BlogJeeves Team | | MIND ON STATISTICS emphasizes the conceptual development of statistical ideas and seeks to find meaning in data. Authors Jessica Utts and Robert Heckard satisfy students' natural curiosity by actively engaging them with inspiring questions and explaining statistical topics in the context of excellent examples and case studies. MIND ON STATISTICS balances the spirit of statistical literacy with the statistical methodology taught in general introductory statistics courses. The authors built the book on two learning premises: (1) New material is much easier to learn and remember if it is related to something interesting or previously known; (2) New material is easier to learn if students actively ask questions and find the answers for themselves. More than any other text available, MIND ON STATISTICS motivates students to develop their statistical intuition by focusing on analyzing data and interpreting results, rather than on mathematical formulation. A wide range of interesting and real examples provides further motivation for students to learn about statistics.... | |
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| | | Marketing Research with SPSS | | Posted Sunday, September 03, 2006 5:41:56 PM by BlogJeeves Team | | Real Data, Real People, Real Research Experience what it's like to work at the frontlines of the marketing research industry! In Marketing Research, 7th Edition, Carl McDaniel, founder of the University of Texas at Arlington's MS In Marketing Research program, and Roger Gates, a full-time marketing researcher, offer you an engaging, highly entertaining, and thoroughly real look at the field today. Drawing from their own real-life experiences, the authors provide insights into the latest trends, what works and what doesn't, and what separates the good research from the bad. You'll discover how to effectively use marketing research to make critical decisions, learn how to manage people, know what to look for in a marketing research report, and much more. Highlights of the Seventh Edition * Three new data cases are based on real data gathered from a nationwide sample of 2,000 college-aged students from the Survey Sampling International database. Cases include and online dating service, an online student travel service, and a new chain of combination fast food/convenience stores. * A new video on Focus Groups shows college students discussing online dating. * From the Front Line boxes present real-life insights from practicing professionals at Roger Gates's research firm, DSS Research. * A Student Version of SPSS 14.0 is packaged with this text. * SPSS exercises follow each quantitative chapter. Data sets and Excel-based versions of the SPSS exercises are available on the Companion Web Site. * New web quizzes enable students to test their understanding of the material. * Includes many new chapter-opening vignettes, global vignettes, and real-life research cases, based on real companies such as Proctor & Gamble, Starbucks, Swiffer dust mops, Gap, and Coach Handbags.... | |
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| | | Cascading Style Sheets: Designing for the Web (3rd Edition) | | Posted Thursday, August 31, 2006 3:41:35 AM by BlogJeeves Team | | Cascading Style Sheets, Third Edition, Designing for the Web Since its introduction in 1996, Cascading Style Sheets (CSS) has revolutionized web page design. Now, in 2004, most web pages use CSS, and many designers base their layouts entirely on CSS. To do so successfully requires a good understanding of how CSS works. The purpose of this book is to describe how designers can take full advantage of CSS 2.1, which is the newly released update of the specification. CSS s journey from an idea to a specification and then on to a specification designers can rely on has been long and arderous. The creator of the CSS Zen Garden (described in Chapter 12, "From HTML extenstions to CSS") describes it this way: Littering a dark and dreary road lay the past relics of browser-specific tags, incompatible DOMs, and broken CSS support. Today, we must clear the mind of past practices. Web enlightenment has been achieved thanks to the tireless efforts of folk like the W3C, WaSP and the major browser 1 creators. Indeed, we believe the web is a more enlightened place now that CSS have matured to a stage where it can be used for advanced layouts in a range of browsers. This book will tell you all you need to know to start using CSS. /> class="navigation"> Copyright Pearson Education. All rights reserved. ... | |
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| | | Computer Networking: A Top-Down Approach Featuring the Internet (3rd Edition) | | Posted Sunday, August 27, 2006 1:41:33 PM by BlogJeeves Team | | Certain data-communication protocols hog the spotlight, but all of them have a lot in common. Computer Networking: A Top-Down Approach Featuring the Internet explains the engineering problems that are inherent in communicating digital information from point to point. The top-down approach mentioned in the subtitle means that the book starts at the top of the protocol stack--at the application layer--and works its way down through the other layers, until it reaches bare wire. The authors, for the most part, shun the well-known seven-layer Open Systems Interconnection (OSI) protocol stack in favor of their own five-layer (application, transport, network, link, and physical) model. It's an effective approach that helps clear away some of the hand waving traditionally associated with the more obtuse layers in the OSI model. The approach is definitely theoretical--don't look here for instructions on configuring Windows 2000 or a Cisco router--but it's relevant to reality, and should help anyone who needs to understand networking as a programmer, system architect, or even administration guru. The treatment of the network layer, at which routing takes place, is typical of the overall style. In discussing routing, authors James Kurose and Keith Ross explain (by way of lots of clear, definition-packed text) what routing protocols need to do: find the best route to a destination. Then they present the mathematics that determine the best path, show some code that implements those algorithms, and illustrate the logic by using excellent conceptual diagrams. Real-life implementations of the algorithms--including Internet Protocol (both IPv4 and IPv6) and several popular IP routing protocols--help you to make the transition from pure theory to networking technologies. --David Wall Topics covered: The theory behind data networks, with thorough discussion of the problems that are posed at each level (the application layer gets plenty of attention). For each layer, there's academic coverage of networking problems and solutions, followed by discussion of real technologies. Special sections deal with network security and transmission of digital multimedia. ... | |
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| | | Essentials: Microsoft Office 2003 Level 1 (Essentials) | | Posted Wednesday, August 23, 2006 11:41:37 PM by BlogJeeves Team | | Backed with over 20 years of writing, teaching and professional experience with electronic spreadsheets, the authors have perfected the format and presentation of Microsoft applications material to suit every type of learning style. Comprehensive information for users at various levels of experience, hands-on exercises and a flexible binding make this a must-have series for applications essentials. Topics covered include a tour of Word, working with a document, formatting text and editing documents, formatting paragraphs, formatting documents, creating and formatting tables and working with graphics. Taking a tour of Excel, creating a worksheet, improving worksheet appearance and producing/printing well-designed worksheet, working with functions, sorting and filtering lists, working with charts, developing a multiple-sheet workbook. Taking a tour of Access, creating a database, entering and editing data and querying your database, querying a database, customizing input forms, creating custom reports, integrating access with other applications and the Internet. Taking a tour of PowerPoint, creating presentations, modifying the presentation's text and structure and working with visual and multimedia elements, working with the slide master and slide layout, working with charts, preparing and delivering electronic slide shows and interfacing PowerPoint with other applications and the Internet. For Training Professionals.... | |
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| | | Statistics: The Exploration and Analysis of Data (with CD-ROM, InfoTrac, and Internet Companion) | | Posted Sunday, August 20, 2006 7:41:35 AM by BlogJeeves Team | | Jay Devore and Roxy Peck's attractive new text focuses on data analysis, citing real data in nearly all the examples, as the prime motivation for the study of statistics. Traditional in structure yet modern in approach, this text guides students through an intuition-based learning process that stresses the interpretation and communication of statistical information. Conceptual comprehension is cemented by the simplicity of notation - frequently substituting words for symbols. Hands-on activities and "Seeing Statistics" applets in each chapter allow students to practice statistics firsthand. ... | |
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| | | Stylin' with CSS: A Designer's Guide | | Posted Wednesday, August 16, 2006 1:41:44 PM by BlogJeeves Team | | Cascading Style Sheets enable you to rapidly create web designs that can be shared by hundreds of web pages, accelerating development times and centralizing text and layout information for easy editing and updates. Stylin’ with CSS teaches you everything you need to know start using CSS in your web development work, from the basics of markup of your content and styling text, through to creating multi-column page layouts without the use of tables. Learn how to create interface components, such as drop-down menus, navigation links, and animated graphical buttons, using only CSS – no JavaScript required. Discover how to design code that will work on the latest standard-compliant browsers, while working around the quirks of the older browsers. With a mastery of CSS, your web design capabilities will move to a new level, and everything you need to know to get your started and build your skills is right here in this book. You’ll be stylin’ in no time!... | |
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| | | Online Ace: A World Series of Poker Champion's Guide to Mastering Internet Poker | | Posted Saturday, August 12, 2006 11:41:53 PM by BlogJeeves Team | | Nearly two million players go online each day to test their poker skills at virtual tables with real money. Few have made the transition from Internet poker to live tournament play as successfully as two-time World Series of Poker champion Scott Fischman, and in Online King he shares his expert insight, money-making wisdom, and priceless strategies for playing the game well. The first instructional book written by a renowned poker champion for Internet players (as well as those hoping to make the transition from computer games to live play) Online King gives readers invaluable instruction that can be put into practice immediately on his popular website, thefishtank.com. No matter what skill level you have now, Online King will raise your game.... | |
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| | | Professional DotNetNuke 4: Open Source Web Application Framework for ASP.NET 2.0 (Programmer to Programmer) | | Posted Wednesday, August 09, 2006 9:41:42 AM by BlogJeeves Team | | * Written by the DotNetNuke creators and core development team, this updated bestseller covers the new DotNetNuke 4.0 for ASP.NET 2.0 * In less than a year, the DotNetNuke user base has more than doubled and it is expected to triple in size over the next twelve months * Coverage includes new features such as support of Web farms and using DotNetNuke in shared hosting settings such as GoDaddy and Pipex * Includes a chapter about the evolution of this open source product, Microsoft's support and role, and lessons learned in open source projects * Addresses installation and portal administration, host administration, developing DotNetNuke modules, designing a DotNetNuke portal with skins, and scaling DotNetNuke... | |
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| | | Ruby for Rails: Ruby Techniques for Rails Developers | | Posted Saturday, August 05, 2006 7:41:42 PM by BlogJeeves Team | | -Benjamin S. Gorlick, Software Engineer and Developer "Closes the gap between Ruby as a language and Rails as a framework. The breadth of knowledge is astounding!" -Bob Hutchison, CTO, Recursive Design Inc. "A comprehensive tutorial on Ruby and on Rails" The word is out: with Ruby on Rails you can build powerful Web applications easily and quickly! And just like the Rails framework itself, Rails applications are Ruby programs. That means you can't tap into the full power of Rails unless you master the Ruby language. Ruby for Rails helps Rails developers achieve Ruby mastery. Each chapter deepens your Ruby knowledge and shows you how it connects to Rails. You'll gain confidence working with objects and classes and learn how to leverage Ruby's elegant, expressive syntax for Rails application power. And you'll become a better Rails developer through a deep understanding of the design of Rails itself and how to take advantage of it. Newcomers to Ruby will find a Rails-oriented Ruby introduction that's easy to read and that includes dynamic programming techniques, an exploration of Ruby objects, classes, and data structures, and many neat examples of Ruby and Rails code in action. Ruby for Rails: the Ruby guide for Rails developers!... | |
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